The Difference Between Facebook Profiles, Pages And Groups

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Before you can set up your Facebook account(s), it is important to understand the difference between Facebook Profiles, Pages and Groups.

Facebook Profiles:

  • The Profile is the basic unit of Facebook.
  • Every Facebook user must create a Profile when they register for Facebook.
  • You can only have one Profile.
  • You can not create a Profile for your business/school/organization.
  • When you post to your Profile, the information you post is not automatically posted to your Facebook Page or Group.
  • You can not have more than 5,000 friends through your Profile.
  • You must have a Facebook Profile in order to create a Facebook Page or Group.

Facebook Pages:

  • Also called “Fan Pages”
  • Pages can only be created to represent a real public figure, artist, brand, or organization (or school).
  • Facebook Pages may only be created by an official representative of your organization.
  • Pages are visible to anyone – whether they are a Facebook user or not.
  • Pages allow you to have an unlimited number of Fans.
  • Pages can be customized with media and applications to engage Page visitors.
  • Pages do not show the name of the person/people who are in charge of the Page.
  • If you post or take action on a Page you own, your post will appear to come from the Page.
  • Page admins can send updates to fans through the page. There is no limit to how many fans you can send updates to.
  • Access to a Page can only be restricted by certain ages and locations.
  • Pages are what most schools/businesses/organizations are now using to connect with their community on Facebook.

Facebook Groups:

  • While Pages are for “fans”, Groups are more for “members”.
  • Groups can be created by any user and about any topic, as a space for users to share their opinions and interest in that subject.
  • If you are a Group administrator, your name and a link to your Profile will appear on that Group.
  • Applications can not be added to Groups.
  • You can restrict access to a Group, so that new members have to be approved before they are allowed to join and view the Group content.
  • Group administrators can send messages to people in the Group, but if the Group exceeds 5,000 people, you can’t send messages to all the people.
  • Groups are best used for active discussions and interaction between members.

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